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Interaction
and Teamwork
Introduction
Plenty of mediocre newscasts feature outstanding individual talent.
But ratings are won by teams, not individuals.
In the world of sport, there is no better example of this than Michael
Jordan. The best basketball player in the world, he did not begin
to win championships until coach Phil Jackson taught him to use
his skills in service to the team, not just to himself.
News is a team sport. The more effectively you learn to work with
others on the air, the greater the chances that enduring success
will follow.
Best Practices:
 
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