Oscar's version of a great day is when a newscast producer and a promotion producer agree on a dynamic choice of words that would make someone curious enough to tune in. No facts stretched. No credibility ruptured. Just benefits viewers will gain by watching. And points on the board for his clients because viewers are watching more.

Oscar has over 30 years of experience as a broadcaster and broadcast marketer. The team he led as Creative Services Director for WPLG in Miami still holds a record for maintaining the number one position for all locally programmed areas — including news — for 52 consecutive sweeps.

Prior to that, he was the Emmy-award winning Executive Producer of PM Magazine in Cincinnati and Miami. He has since served in executive marketing and leadership positions for stations in Orlando, Indianapolis and Philadelphia, and as head of his own firm, Welch Creative Group.

Oscar lives in Orlando with his wife, Mindy.